Tuesday, September 20, 2011

Aston Martin Says it Can't Satisfy Demand for $49K Cygnet


Aston Martin’s chairman Ulrich Bez has admitted that sales of the subcompact Cygnet are “not as high as we hoped”. He claimed though that the reason is not the lack of customers, but of supply.

“I’m not satisfied with sales of the Cygnet” Bez told British magazine, Autocar. “We can’t deliver as many as customers want, as we don’t have enough stock. It is the sort of product a customer wants and decides they want on the spot –they don’t want to wait for their car to be built, but to drive it away there and then,” he added.

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