Friday, December 14, 2007

Ford of Europe Sales Rise 3.2 Per Cent in November 2007

A strong performance in November has put Ford of Europe on course for record 2007 sales. With demand for its stylish new models continuing to rise, the company sold 149,600 cars and commercial vehicles in November 2007, an increase of 3.2 per cent over the same month last year. Ford's November market share was 8.7 per cent.

Highlights:
* Ford of Europe sales increase by 4,700 in November to 149,600
* Year-to-date sales rise by 5.4 per cent to 1,680,900

The Ford Focus led the way with sales rising to more than 41,000 units, strongly supported by the Ford Fiesta, and the acclaimed all-new Ford Mondeo. Showing its enduring appeal, the Fiesta sold 27,500 units, with the Ford Fusion adding a further 9,850. Ford Mondeo sales increased almost 55 per cent, to 15,675 units, as the new model continues to win praise from both press and public.

Ford's commercial vehicles also remain in demand. Sales of the Ford Transit increased by over 6.4 per cent to 20,150 vehicles, while the Transit Connect improved by 8.3 per cent to 10,300.

Britain remained Ford's top market with sales of 29,400, followed by Germany where sales rose 7.5 per cent to 22,450 and Italy where they increased by 3.6 per cent to 18,100. Sales in Russia and Turkey also continued to increase, rising by 30 per cent, to 17,800 vehicles in Russia and by 9.6 per cent to 10,000 units in Turkey.

In the first 11 months of this year, Ford sold 1,680,900 cars and commercials in its main 21 markets, more than 86,000 units ahead of the same period last year. Year-to-date market share was 8.8 per cent.

"We are on course for record sales this year because we are committed to giving customers what they want - cars and commercial vehicles that combine style, performance, value and quality," said Stephen Odell, vice president, Marketing, Sales and Service, Ford of Europe. "We expect that successful formula to continue next year - production of the new 2008 Ford Focus started earlier this month, and the media are telling us we have yet another winner. The new Ford Focus will start arriving in showrooms early next year, and then we will further strengthen our range in 2008 with the launch of several other important new models."

Ford's sales data includes both passenger cars and commercial vehicles from its 21 major European Sales Companies, including Russia and Turkey. Market share excludes Russia.

Source: Ford Motor Company

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